Kochi-based Entri, a local language learning app that provides different types of learning content (mock/adaptive tests, flashcards, video lessons etc) in local languages for job aspirants, has raised a seed funding of $1.4 million led by Good Capital, an early-stage venture investment firm. The round also saw participation from investors in the US and China.
Entri, a learning app in local languages has crossed a milestone of 1.6 million users and has raised Seed round of $1.4 million lead by Good Capital
When it is online content that is relevant to securing jobs, in government or private sector, it ought to be a successful formula. That is precisely what Entri has done. This is a startup in the edu-tech space and helps people learn all important subjects in the vernacular languages instead of English.
The concept is based on two or three basic facts available in the Indian context. First is there is dearth of material, especially online, to learn in a local language. It’s all in English or in Hindi. The second is there are several skill sets which can be acquired by an individual without the knowledge of English. The third is there are brilliant minds out there who can be successfully employed but they are deprived of the opportunity since they have had their education throughout in the local language or their mother tongue and the tests for employment are held in English.
Entri is currently available in Malayalam, Tamil, Telugu, Kannada and Hindi. The app has seen 1.6 million users so far and another 6,000 users are getting added each day. The founders want to lift this number to 5 million in the next 12 months and 10 million in 1and a half years.
According to Mohammed Hisamuddin, Founder and CEO of Entri, “Only five percent of all the people in the world have English as their first language; the rest have their own mother tongue like Malayalam, Tamil, Hindi, Arabic, etc. But they have to depend on English content on the internet to learn skills that matter to them.” “This is the problem Entri is solving, and the platform has so far seen users consume more than one crore minutes of video lessons and 27 crore questions practised in local languages,” he added.
Arjun Malhotra, Partner at Good Capital, said, “Starting with the 100 million people who apply for government jobs every year, Entri is expanding the universe of employable candidates by skilling people in their own language, as it should be.”
Entri first started by providing a database of questions for government recruitment exams in Malayalam. Presently, there are more than three lakh questions and over 1,000 videos on Entri in five different local languages. It also started providing course content for upskilling like Spoken English, MS Office, etc.
More than 10,000 users have been able to secure a job using the Entri app, stated Mohammed Hisamuddin.
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